We help entrepreneurs write a compelling business plan for their new venture.

What is a business plan?

A business plan is a written document describing a business, its products and/or services, its marketing, financial and operational goals.

Why write a business plan?

Many entrepreneurs regard writing a business plan as a waste of time and money. Nothing can be further from the truth when starting a new company. Above all, a well thought-out business plan provides a roadmap for success.

There are many reasons to write a business plan – it is not solely the domain of entrepreneurs who want to open a bank account, secure funding to start or grow their business.

A business plan can help you clarify your strategy, identify potential roadblocks, decide what you will need in the way of resources, and evaluate the viability of your idea or your growth plans before you start a new venture.

When you are starting a a new project, your to-do list is a mile long and filled with more immediately rewarding tasks, like taking product photos, creating ad campaigns, and opening social media accounts.

Not every company launches with a formal business plan. However, many entrepreneurs find value in taking time to step back, make a financial forecast, research their idea and the market they are looking to enter, and understand the scope and the strategy behind their tactics.

That is where writing a business plan comes in.

Pitching to Investors

Investors rely on business plans to evaluate the feasibility of a business before funding it, which is why business plans commonly are associated with getting a loan. But there are several compelling reasons to consider writing a business plan, even if you do not need funding.

• Planning. Writing out your plan is an invaluable exercise for clarifying your ideas and can help you understand the scope of your business, as well as the amount of time, money, and resources you will need to get started.
• Evaluating ideas. If you have got multiple ideas in mind, a rough plan for each can help you focus your time and energy on the ones with the highest chance of success.
• Research. To write a business plan, you will need to research your ideal customer and your competitors—information that will help you make more strategic decisions.
• Recruiting. Your business write up is one of the easiest ways to communicate your vision to potential new hires and can help build their confidence in the venture, especially if you are in the early stages of growth.
• Partnerships. If you plan to approach other companies to collaborate, having a clear overview of your vision, your audience, and your growth strategy will make it much easier for them to identify whether your business is a good fit for theirs—especially if they are further along than you in their growth trajectory.

If you are looking for a structured way to lay out your thoughts and ideas, and to share those ideas with people who can have a big impact on your success, a business plan is an excellent starting point.

Do you need a business plan? We can help. Contact us for a free, no obligation quote.